Websites, Google and AI reception for hair salons, beauty salons and barbers
For salons that already use a booking app and want new clients to reach their diary directly, from Google and their own website, without paying a marketplace for every first visit.
- Free quote within 24 h
- Fixed price once quoted
- Free concept before you sign
- Project code is yours once paid for
- Written contract and VAT invoice
- A team with over 10 years of experience
Hair and beauty
What the industry is dealing with
Almost every salon now runs on a booking app. The question is no longer whether to book online, but how much the app’s marketplace costs you and who controls the client’s first click. As of 11 October 2026:
- Marketplaces charge in different ways. In Poland, Booksy’s Boost feature takes 45% (net) of the services in a new client’s first visit, up to 250 zł net (Booksy price list). Fresha’s UK pricing includes a fee for new clients who come through its marketplace. In Sweden, Bokadirekt, used by more than 15,000 businesses, charges no booking commission at all (price list); instead, visibility in its search depends on the plan, and the free plan is not shown online.
- Calls during appointments are a known problem. Bokadirekt offers an “external receptionist” service on request, where live operators answer calls for the salon, a clear sign that salons want help with the phone.
- Reviews are regulated. In the UK, the DMCC Act banned fake reviews from 6 April 2025, and the CMA’s guidance (CMA208) explains what businesses must do. Similar rules exist in EU consumer law.
- AI on the phone must say so. In the EU, since 2 August 2026, an AI that answers clients must tell them it is an AI (AI Act, Article 50).
What we do for salons
A website that leads to your diary. Mobile-first, with services, durations and prices, a gallery of your work, how to find you and a booking button connected to your app’s own direct link.
Google Business Profile done properly. Correct categories, services, hours and photos, and the same direct booking link, so a search for your salon ends with you, not on a marketplace profile next to your competitors.
Fair review requests. A message after every visit that asks each client the same way. No gating, no filtering, no bought reviews.
AI call answering. For busy hours: books where your system allows integration, otherwise takes the request and sends it to you, answers price and opening-hours questions, and tells callers they are speaking to an AI assistant.
Ready-made solutions
- Salon website without marketplace fees, connected to your booking app.
- Google Business Profile set-up with honest review requests.
Details by type of salon:
- Hair salons — long colour appointments, marketplace economics.
- Beauty salons — treatment information and consultation forms.
- Barbers — walk-ins and short slots.
How we start
- Tell us which booking app you use and whether you already have a website or domain.
- Within 24 hours, including weekends and public holidays, you get a free quote with a fixed price.
- You send your price list, photos of your work and your booking link. We write the copy after a short call.
- We show you the design on a phone and a laptop before launch.
- The domain and logins are in your name, and the project code is yours once paid for. We fix anything that comes up in the first 30 days.
Ready when you close for the day
Get in touch after your last client. Tell us your booking app and your town, and a free quote will be with you within 24 hours.
- Bokadirekt — prices for businesses (Sweden) · accessed 11 October 2026
- Bokadirekt — business homepage (Sweden) · accessed 11 October 2026
- Fresha — pricing (UK) · accessed 11 October 2026
- Booksy — price list for salons (Poland) · accessed 11 October 2026
- CMA — fake reviews guidance (CMA208) · accessed 11 October 2026
- AI Act, Article 50 — transparency obligations (information site) · accessed 11 October 2026
Ready-made solutions for this industry
Services we combine for this industry
Questions we hear most often
Can't find your question? Write or call — we'll give you a straight answer, no strings attached.
[email protected]+48 889 009 55001Do I have to leave my booking app?
No. Fresha, Booksy, Bokadirekt and similar systems stay. Your website and Google profile simply send clients to your calendar through the salon's own booking link.
02How do you know the link does not trigger a fee?
We check in your booking app's settings which link is the salon's own direct link, and use only that one. Platform rules change, so it is worth rechecking from time to time.
03Can an AI answer the salon phone?
Yes. It can book, move and cancel appointments where your booking system allows integration, answer questions about prices and opening hours, and tell callers at the start that they are speaking to an AI assistant.
04Can you get us more five-star reviews?
We set up a routine that asks every client in the same way after their visit. We never buy, write or filter reviews; fake and selectively gathered reviews are banned in the UK and EU.
Promises we can actually keep.
The same rules on every project — from the first call to support after launch.
- Free quote within 24 hYou get the quote within 24 hours of your enquiry — including weekends and public holidays.
- Fixed price once quotedThe quoted amount does not grow unless you change the scope.
- Free concept before you signA mockup of 1–2 screens or a chatbot script with sample answers.
- Payment in stagesWe pick the payment plan that suits the project.
- 30 days of free fixesCounted from the day the project goes live.
- Code, domain and loginsProject code is yours once paid for, and our libraries come with source code, for good. Domain and accounts are in your name from day one.
- Contract and VAT invoiceWe work under a written contract and invoice every payment.
- Want it in writing?Every one of these terms is in the quote and the contract.Free quote within 24 h
Tell us about your project. Free quote within 24 h.
A few sentences are enough. Within 24 hours of your enquiry — including weekends and public holidays — you get a quote with the scope and a fixed price.
- [email protected]
- Phone
- +48 889 009 550
- Quote
- within 24 hoursof your enquiry, incl. weekends and public holidays
- Languages
- English, Polish, Ukrainian, RussianGerman in writing
Thank you, we’ve received your enquiry.
You’ll get your quote within 24 hours, including weekends and public holidays.